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Options Brokers Are All Competition for Our Money

Spending years on the floor gave me an advantage to know how are the real players out there. With so many stock brokers, it’s hard for the average person to figure out which is the best but you are in luck because I’m here.

Zecco stomped onto the industry with unlimited free trades. It was a big mistake because it was an unsustainable business model. Now, it only offers ten free trades if you have $25,000 in your account.

OptionsHouse was a no-name until it made headlines with $2.95 per trade. Before that, they were offering $4.95 a trade without anyone ever signing up. Now that they’ve lowered the price, people are signing up in droves. Will it last?

TradeKing, while not the lowest price anymore, is still very good. It keeps winning awards like the Smart best discount award and others, all while maintaining their good pricing and awesome customer service.

As the name implies, OptionsXpress is all about . While it has stock trading offers, trading is where it really shines. It even has an extensive guide to trading, which is good for beginners as well as professionals.

Scottrade has many loyal followings but it’s not doing enough to attract new customers, or at least the younger crowd. $7 is cheap if you are talking about ten years ago but it’s not cheap anymore.

TD Ameritrade really needs to update their interface, as well as lower their pricing. The price is high, not to mention that the website have been known to be down under heavy use.

Etrade, despite its troubles with the mortgage industry is still one of the best stock brokers out there. It has a banking side where you can get high rates, it has a checking account where you can get free ATM withdraws anywhere and you can also trade stocks.

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